Mitch Morrow
Purchasing Manager
Mitch started in the pool business in 1981 and started purchasing goods for a pool distributor in Ohio in 1987. In 1995 he moved to Michigan to assume the role of Purchasing Manager for Cinderella, where he now is responsible for purchasing and balancing Cinderella’s inventory. One of Mitch’s strengths is negotiating pricing and programs with Cinderella’s vendors with the hope of offering good buying opportunities for Cinderella’s dealers. Having been in the pool business for over 25 years, Mitch has many old friends and contacts.
Mitch was born and raised in Olmsted Falls, Ohio, and now resides in Saginaw Township. Mitch enjoys competitive golf, and with a 5 handicap has won numerous tournaments.